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magazine

Cultural insights and stories from diverse voices across our global creative community

latest articles

Stories and perspectives from our network.

How to be a brand that people want to work with

How to be a brand that people want to work with

Creators can now go freelance, work in-house, or build their own thing. For brands, attracting great talent means giving them a reason to choose you.

Creator Support

auster

4 min read

You don’t have to constantly create to be an artist

You don’t have to constantly create to be an artist

For years, I thought creativity was something I had to chase. But traveling as a nomadic artist taught me the opposite.

Forum

Art

Nikki Sharma

5 min read

Nature has something to say, literally

Nature has something to say, literally

We spoke to Indonesian electronic duo Bottlesmoker about turning plant signals into music.

Interview

auster

5 min read

Employment in the time of situationships

Employment in the time of situationships

As if being ghosted by potential love interests wasn’t bad enough, now we’re getting ghosted by potential employers too.

Forum

Art

Ritwika Dasgupta

6 min read

honest truth
“True visibility doesn't come from socials, but from being connected to the right people, at the right time.”
– Federica Girola, network fairy

latest interviews

Conversations with the auster team.

The voices of the future: An insight into India's top three end-of-year art shows

The voices of the future: An insight into India's top three end-of-year art shows

Taking time to hear what students are saying and making is a necessary and important way of analyzing our own constantly fraught futures.

Forum

Art

Mahika Gautam

9 min read

Reading art is a matter of context

Reading art is a matter of context

What we see and how we perceive things is influenced by our knowledge and beliefs, forming a connection between what we see and ourselves.

Forum

Art

Juhi Mathur

7 min read

Inside Fresh Produce: Made, unmade, remade

Inside Fresh Produce: Made, unmade, remade

Method Delhi’s opening show of 50 emerging artists, shaped with auster

Forum

Art

auster

5 min read

Culture took over the court at BudX NBA House

Culture took over the court at BudX NBA House

The BudX NBA House was beyond an ordinary occasion. It was a cultural intervention that was designed, built, and activated to explore the significance of basketball in India.

Forum

Culture

Events

auster

3 min read

Handmade networks: How communities bridge the gap between access and culture

Handmade networks: How communities bridge the gap between access and culture

When official channels fall short or aren’t accessible to certain communities, people build their own systems. Files are passed by hand, novels are sent through messaging apps, and networks are carved out, however small or improvised.

Op-ed

Belinda Seppings

5 min read

On reimagining Moroccan heritage with Karim Doukkana

On reimagining Moroccan heritage with Karim Doukkana

More than a shop, less than a gallery, Doukkana operates in the in-between: a platform where objects and stories from North Africa and beyond are reimagined and shared.

Interview

Design

Culture

auster

9 min read

Under the skin of things: A conversation in context

Under the skin of things: A conversation in context

On 23rd August 2025, Lovable Rebels saw the opening of its first curated group show, “Under the Skin of Things."

Forum

Art

auster

3 min read

 Against the flat web: Power, politics, and the uneven internet

Against the flat web: Power, politics, and the uneven internet

For years, platforms sold us on the dream of universality: one click, one world, everything at our fingertips. But that dream was never evenly distributed.

Op-ed

Belinda Seppings

4 min read

The politics of care: How a fragile world is reshaping the art world

The politics of care: How a fragile world is reshaping the art world

Since the pandemic, our shared systems have shown their limits: hospitals stretched, supply chains fractured, transport delayed. The world that once moved at a frictionless pace has slowed, revealing how much depends on the unseen labor of upkeep. Care today feels like a framework that keeps things from falling apart.

Op-ed

Belinda Seppings

5 min read

The subculture paradox: When everything is available, what remains ours?

The subculture paradox: When everything is available, what remains ours?

Subculture R&D is a content series that aims to make sense of how India protects its cultural diversity, and in its way, turns that into a subculture in the global lens.

Forum

Culture

auster

8 min read

Auster and the art of collaboration in an age of anxiety

Auster and the art of collaboration in an age of anxiety

auster put an indie band from the suburbs of Humayunpur, a vinyl DJ from Himachal and an established author travelling from Holland together on stage for a year-end special.

Forum

Music

Events

Sarthak Sharma

5 min read

On dualities and joy as our common heritage with Shreya Josh

On dualities and joy as our common heritage with Shreya Josh

Shreya Josh AKA Paradise Tender shares how she navigates the maze that is being a multidisciplinary artist and turns chaos into joy.

Common Heritage

Art

auster

8 min read

What do geometric shapes mean when inked on the skin?

What do geometric shapes mean when inked on the skin?

Long before tattoos were symbols of rebellion or fashion statements, they were sacred, medicinal, and embedded in ritual.

Common Heritage

Culture

auster

6 min read

Creatives can’t be entrepreneurs without infrastructure

Creatives can’t be entrepreneurs without infrastructure

Creative work can't be sustainable in systems that treat creators as disposable. If we want a culture that challenges the status quo, we need structures that allow creative careers to exist beyond independent wealth or burnout.

Op-ed

Belinda Seppings

6 min read

Patterns of KR Market: How years of labor shape color systems

Patterns of KR Market: How years of labor shape color systems

At KR Market, one of Bangalore’s oldest flower markets, color appears abundant, almost incidental. But on closer observation, it reveals itself as something assembled over time.

Forum

Art

Culture

auster

3 min read

Nambu wool: The Himalayan thread that holds Ladakh together

Nambu wool: The Himalayan thread that holds Ladakh together

A collaboration between visual communication expert Ayush Batra and heritage brand 2112 Saldon reveals what slow fashion really means when it comes from the mountains.

Forum

Culture

auster

6 min read

The anatomy of an altar

The anatomy of an altar

An altar is a focal point of your spirituality and maybe a reflection of your most whimsical self.

Sanctuary

Spirituality

auster

6 min read

Creators are done waiting

Creators are done waiting

We're living in precarious times. What we need is something that offers continuity. Not a promise of anything grand, but concrete ways forward.

Op-ed

Culture

auster

6 min read

Pulse Tropicál: An experiment on the dancefloor

Pulse Tropicál: An experiment on the dancefloor

Pulse Tropicál was an experiment designed to test one idea: that Delhi's dance-starved youth would show up for Latin music. And show up they did.

Resources

Music

auster

2 min read

Decay has a look. This EP gives it a sound.

Decay has a look. This EP gives it a sound.

Something is always happening just below the surface. Multimedia artists I7HVN and Garima Katiya spent months figuring out what that is.

Interview

Music

auster

6 min read

Is print dead? Depends who you ask.

Is print dead? Depends who you ask.

Pooja Lucie Willmann, founder of Taara Magazine, thinks the more time we spend online, the more we crave something tangible to hold.

Interview

Writing & Publishing

auster

6 min read

How to get involved with auster

How to get involved with auster

Everything at auster is designed to work together, one thing building on the next. Here's where to start.

Resources

auster

3 min read

On sound and healing with Azumi Fabienne

On sound and healing with Azumi Fabienne

Our new series with sound healer Azumi Fabienne features sessions using sound and voice to help creatives slow down and create from a fuller place.

Sanctuary

Spirituality

auster

9 min read

Is fulfillment still a thing in this economy?

Is fulfillment still a thing in this economy?

Self-actualization isn’t part of the traditional framework. It was assumed to follow automatically once the external markers were in place. It doesn't.

Op-ed

auster

7 min read

How to build taste through typography with extroo

How to build taste through typography with extroo

​​To develop a good taste for type, graphic designer extroo says you have to learn the language first through research, visual exposure, and context.

Resources

Design

auster

6 min read

The architecture of bias: Confronting power dynamics in creative spaces

The architecture of bias: Confronting power dynamics in creative spaces

This piece began as a simple question I kept circling: Why, in a field built on expression, do women still feel silenced?

Forum

Architecture

Art

Aditi A

9 min read

How to integrate AI into your workflow responsibly with Yashna

How to integrate AI into your workflow responsibly with Yashna

It’s important to approach AI with care. Responsible use means limiting generations, crediting tools and collaborators, and being mindful of its impact.

Resources

Technology

auster

4 min read

How to balance algorithms and intuition when curating music

How to balance algorithms and intuition when curating music

In an era where a song can go from underground to TikTok-trending overnight, the idea of taste is getting complicated.

Resources

Music

auster

9 min read

The Anti-Dream Project: An exploration of creative work beyond visibility, marketing, and branding

The Anti-Dream Project: An exploration of creative work beyond visibility, marketing, and branding

Today, dreaming is no longer just about possibility. It’s about performance. The dream must be visible, monetizable, continuously updated.

Forum

Art

Culture

Eva Gill

8 min read

The tortured artist is a myth (and a gendered one)

The tortured artist is a myth (and a gendered one)

How has this myth shaped our ideas of genius, erased the labor behind it, and narrowed our definition of “real” art?

Forum

Art

Agata Bendik

5 min read

How to use the internet to create with intention

How to use the internet to create with intention

If you have 247 saved articles and a lingering feeling that you're supposed to be making something, I think I’ve got some thoughts to share.

Forum

Culture

Garima Katiya

7 min read

Patronage as cultural power

Patronage as cultural power

Artistic prizes backed by luxury conglomerates actively rewrite who gets seen, who gets supported and which narratives enter the global canon.

Forum

Art

Pooja Lucie Willmann

5 min read

On art as an ecological process with Manu Binny George

On art as an ecological process with Manu Binny George

Manu Binny George, the recipient of the first Auster Fund, shares how care, patience, and impermanence inform his practice.

Interview

Social Impact

Art

auster

12 min read

How to style a shoot on a tight budget

How to style a shoot on a tight budget

For Karan, stylist, photographer, and creative director, styling is all about story and precision.

Resources

Fashion

Photography

auster

5 min read

Why every artist should document their work (and how to start today)

Why every artist should document their work (and how to start today)

Here’s how you can transform scattered images and memories into an organized body of work using tools you probably already have.

Forum

Art

Visual Arts

Apoorva Gohad

13 min read

On building futures from scrap with TheGreydient

On building futures from scrap with TheGreydient

Project Evoloka transforms scrap into machines that act as both social critique and blueprints for alternative futures.

Interview

Design

auster

7 min read

The creative’s exit: When to walk away from the “great opportunity”

The creative’s exit: When to walk away from the “great opportunity”

The only path to sustainable success comes from discernment: learning to recognize and refuse transactional relationships that threaten to drain our creative reserves.

Forum

Culture

Visual Arts

Hannah Nicolé Tubbs

4 min read

Art in the time of algorithms

Art in the time of algorithms

More than deciding what we see online, algorithms now also quietly decide what gets created.

Forum

Technology

Art

Sanaya Sah

5 min read

How to document culture without getting lost in the noise

How to document culture without getting lost in the noise

SlideshowEveryday (SSE) is a storytelling-driven archive project exploring how culture, creativity, and memory collide.

Resources

Culture

auster

11 min read

The beauty of being multi-dimensional

The beauty of being multi-dimensional

You owe it to yourself to explore this little thing called life. Find your limits and then break it.

Forum

Culture

Muskan Goel

4 min read

A Second Life: Third World Project on making the most of what already exists

A Second Life: Third World Project on making the most of what already exists

In a world obsessed with novelty, A Second Life makes a case for continuity.

Interview

Design

Fashion

auster

7 min read

Attention isn’t enough: Can the Global South turn visibility into power?

Attention isn’t enough: Can the Global South turn visibility into power?

What does the world see when it looks South, a muse, a marketplace, or a maker?

Forum

Culture

Megha Sharma

7 min read

Welcome to our bazaar

Welcome to our bazaar

We want this to be a space for all kinds of creatives to monetize their work and make it accessible to everyone.

Resources

auster

2 min read

Kill Buddha: How an encounter with a Zen kōan changed my life forever

Kill Buddha: How an encounter with a Zen kōan changed my life forever

The goal of a kōan is to wear one’s reasoning down and function as a tool of insight, like an ethereal light at the end of the tunnel.

Forum

Spirituality

Writing & Publishing

Pratik Shah

7 min read

On Dial-An-Ancestor and speaking to the future with Tamika Abaka-Wood

On Dial-An-Ancestor and speaking to the future with Tamika Abaka-Wood

We sat down with Tamika, the creative soul behind Dial-An-Ancestor, a project that delves into the intricate ways human cultures connect and transform.

Interview

Technology

auster

12 min read

The distinguishing factor? Taste.

The distinguishing factor? Taste.

Ever since OpenAI burst onto the scene at the end of 2022, discussions around AI have been heated to say the least.

Op-ed

Technology

auster

5 min read

What moves, remains: Archiving culture through dance

What moves, remains: Archiving culture through dance

How do we make something ancient feel familiar again? For Aneesha Grover, the answer lives in the body. In movement. In silent acts of return.

Common Heritage

Performing Arts

auster

4 min read

On nurturing online communities with Robin Nguyen

On nurturing online communities with Robin Nguyen

Art takes on meaning when it is shared, when it connects with others.

Interview

Culture

auster

3 min read

On navigating creative struggles with Federica Girola

On navigating creative struggles with Federica Girola

Creative work today comes with both freedom and pressure.

Interview

Culture

auster

4 min read

On designing a platform for creatives with Ashrant Bhartia

On designing a platform for creatives with Ashrant Bhartia

Business and creativity might seem like two worlds apart. But for Ash, auster’s founder, these two forces work synergistically, with one activating the other’s full potential when combined.

Interview

Technology

Culture

Art

auster

3 min read

Culture isn’t a moodboard

Culture isn’t a moodboard

We see the world and ourselves through stories. But when content is churned out faster than we can process it, there’s very little to hold onto.

Common Heritage

Culture

auster

4 min read

The 3 principles guiding one of India’s first creator-led grants

The 3 principles guiding one of India’s first creator-led grants

For many Indian creators, access to funding remains a major barrier.

Op-ed

auster

6 min read

On defining taste beyond algorithms with Arry Asiddao

On defining taste beyond algorithms with Arry Asiddao

When you’re chronically online as a creative, it’s almost a given that you’re going to experience an identity crisis at some point. Or an artist’s block, impostor syndrome, burnout.

Interview

Culture

auster

5 min read

auster

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